Craft: Local Product, Local Quality

We have big news from the GBRC Swampscott. We are now an official retailer of the Craft brand.

Today Craft stopped by to explain the quality and technology of their flagship product, the base layer. This item as pictured below is perfect for activities of all kinds. (Pictured: a DEMO product – writing is not on merchandise.)

CRAFT

The Craft Active Extreme helps you maintain optimal body temperature during workouts in fair to cold conditions. This lightweight yet super durable base layer is made of a breathable elastic fabric that provides efficient moisture transport. The Craft base layer performs wonderfully in -10 to 50 degree temperatures. The fabric keeps its shape wash after wash and does not require any special washing or drying care. This garment is not chemically treated, making it perform just as well 2 years from now as the day you bought it.

A big hand for the Swedes, you’ve created an excellent staple that every person should own! #CraftofSweden

The Craft company is locally managed in Beverly, MA.  The company staff  is happy to offer insight and answers for winter running apparel.  Look out for a group demo run with Craft base layers at the weekly GBRC social runs in January!

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